At E3 2003, EA will raise the bar with new and enhanced games such as FIFA FootballTM 2004, The Lord of the RingsTM, The Return of the KingTM, SSX 3 and Harry PotterTM QuidditchTM World Cup. EA's games are based on massively popular EA SPORTSTM and EA SPORTS BIGTM franchises, highly successful EA GAMESTM-branded titles with many games drawn straight from Hollywood's top box office franchises such as James Bond, Harry Potter and The Lord of the Rings. EA also is presenting new games from its No. 1 PC franchise, The SimsTM. The company's lineup crosses multiple platforms including next

The company will showcase many highly anticipated games across multiple platforms and genres. From the timeless excitement of Disney's Haunted Mansion to the furiousness of the newly acquired Ultimate Fighting Championship (UFC) to the hilarious antics of The Muppets, TDK Mediactive offers something for every kind of gamer. With more than twice the square footage as last year, TDK Mediactive's booth (South Hall #1400), will feature titles for all gaming platforms, including PlayStation®2 computer entertainment system, Xbox(TM) video game system from Microsoft, Nintendo GameCube(TM) and Game Boy® Advance handheld system.

"When it comes to popular licensed games," said Vincent Bitetti, Chief

Devil May Cry 4 immerses gamers in a gothic supernatural world, where a new protagonist clashes with a familiar hero. As the new leading man, Nero, players will unleash incredible attacks and non-stop combos using a unique new gameplay mechanic, his powerful "Devil Bringer" arm.

Kingdom Under Fire: Heroes raises the intensity of the fast-paced action-strategy game with improved epic battles; new characters, environments, units; and new multiplayer options for waging war.

Stubbs the Zombie: Rebel Without a Pulse puts players in control of a wisecracking zombie named Stubbs, who takes on an ultra-modern city of the future using nothing but his own carcass and the weapons of his possessed enemies.

In Devil May Cry 4 Capcom's gun-slinging demon hunter Dante is back, but this fourth chapter introduces a new hero, Nero, who possesses a demonic arm that can pull in enemies or use them as projectiles.