R.U.S.E. is a strategy game in which the players use their brain as the ultimate weapon, fighting a war of perception, where the ability to deceive and mislead the enemy determines success. A first in a strategy game, R.U.S.E. reinvigorates the genre by using deception to give new-found depth to the game play. Fans interested in participating in the VIP beta test can now sign up.

Paradox announced the new expansion for its naval strategy title East India Company, Privateer introduces players to a dark and mysterious world with allegiances only to fortune and a thirst for destruction.

The perfect puzzle game returns with new challenges as Majesco announced a strategic partnership with Tetris Online to launch and distribution two exciting new Tetris games for Wii and NDS

On-field authenticity and emotion is taken to another level in Madden NFL 10. With more control over the outcome of the play than ever before, players can drag defenders toward the first down marker, fight for a fumble at the bottom of the pile, and avoid the rush by stepping up into the pocket.

German based developer Deck13, known for Ankh and Jack Keane, is currently not only working on its multiplatform action/RPG Venetica, but also a new adventure game Haunted.

Blur drops players into heart-pumping, electrified racing action with 20 cars on a track all targeting the finish line and battling each other as they trade paint and collect intense power-ups, including the ability to blast other cars out of the way with huge bursts of energy, boost their speed, and more.

Cake Mania 3 boasts new features that will attract everyone from loyal fans to first time players. More than 80 new levels, 30 new customers and 6 beautiful time-spanning environments test Jill's speed and efficiency.

Hearts of Iron III will follow the series' tradition of most detailed and complete strategic game on WW2 while focusing on satisfying veteran players through a multitude of new features and systems, including a huge map with more than 10,000 provinces.

Zipper Interactive's MAG is an online shooter where up to 256 players wage battles as 8-person squads in a new unique world. At Gamescom, Zipper lead designer Andy Beaudoin revealed that MAG will go open beta on Sept. 17, 2009.

While Guild Wars 2 adds a persistent world, it retains the unique characteristics of the original game, including a strong narrative, extensive instanced game play, an anti-grind design philosophy, and strong support for competitive play.