Today, Sonic the Hedgehog is thrilled to announce its 35th anniversary this year!

The iconic Shinobi returns in an all-new 2D action/platformer with a unique hand-drawn look created by the team behind the hit brawler Streets of Rage 4.

The International Olympic Committee (IOC) and SEGA announced a new multi-year licensing deal to launch a co-branded merchandising programme that celebrates Sonic the Hedgehog alongside the Olympic rings.

The iconic Shinobi returns in an all-new 2D action/platformer with a unique hand-drawn look created by the team behind the hit brawler Streets of Rage 4.

McLaren Racing announced a new multi-year partnership with Sonic the Hedgehog, bringing together two recognised icons of speed and making SEGA the official gaming partner of McLaren Racing Limited.

SEGA announced that five new titles will be coming to Nintendo Switch 2 during its launch window: Yakuza 0 Director’s Cut, Raidou Remastered: The Mystery of the Soulless Army, Puyo Puyo Tetris 2S, Sonic X Shadow Generations and Two Point Museum.

Known for the Endless franchise titles and more recently HumanKind, Amplitude Studios is parting ways with SEGA after 8 years of being an internal development studio.

Paul W.S. Anderson, Jeremy Bolt, and Story Kitchen, partner with SEGA to bring The House Of The Dead action/horror franchise to the big screen.

Universal Pictures announced it is teaming up with SEGA to bring the iconic Shinobi videogame franchise to the big screen.

SEGA/ATLUS announced their lineup of panels, giveaways, parties, demos and activations for fans at Anime Expo 2024 on July 4-7, 2024 at the Los Angeles Convention Center.

Super Monkey Ball Banana Rumble is an all-new Super Monkey Ball game featuring 200 all-new stages and 16-player online battles!

Super Monkey Ball Banana Rumble is an all-new Super Monkey Ball game featuring 200 all-new stages and 16-player online battles!

Super Monkey Ball Banana Rumble is an all-new Super Monkey Ball game featuring 200 all-new stages and 16-player online battles!

Summer Game Fest will bring together more than 55 of the world’s leading video game companies and partners for new announcements, trailers and first-looks, live in Los Angeles this June.

SEGA of America offered its first glimpse at a new initiative to produce brand new games from the publisher’s treasure trove of iconic game series.

Hyenas is a new multiplayer sci-fi FPS where you team up with your pack to steal priceless pop culture loot from the Mars billionaires and rival crews.

SEGA will be attending EGX 2023 from October 12-15 with a line-up of titles from its Japanese studios, including a European-first public outing for Like a Dragon: Infinite Wealth. 

SEGA announced it will be at Cologne, Germany attending Gamescom 2023 on August 23 - 27, with a roster full of global first hands-on experiences and a host of great titles from across its diverse portfolio.

Gamers will be hooked on SEGA Bass Fishing, reeling in sporting enthusiasts and hardcore gamers alike! This realistic 3-D bass fishing simulation shines with eight fishing environments and fourteen different lures.

Following the standalone Sonic the Hedgehog 30th Anniversary Symphony and Brazil Game Show 2022 performances, the Sonic Symphony World Tour will kick off this fall into 2024, bringing a medley of fan-favorite Sonic tracks to multiple cities.

Nintendo Switch Online is the paid online service for Nintendo’s go-anywhere home video game system comes with an array of features that provide a great value to Nintendo Switch owners.

SEGA resolved to implement a tender offer to acquire mobile game company Rovio Entertainment through its SEGA Europe Limited and SEGA Sammy Holdings.

SEGA has partnered with PictureStart to develop film adaptations of two classic video game titles: Space Channel 5 and Comix Zone.

The SEGA Genesis Mini 2/SEGA Mega Drive Mini 2 retro console brings back 60 16-bit games in a miniaturized version of the original console.

Nintendo Switch Online is the paid online service for Nintendo’s go-anywhere home video game system comes with an array of features that provide a great value to Nintendo Switch owners.