With the New Xbox Experience, Xbox 360 fans have been able to customize their avatars with various features and attributes. Microsoft promised it would be releasing new items every 2 weeks. Making good on its promise, you can now pimp out your avatar like rodeo riders with boots, cowboy hats, duster, jeans, dungarees and skirts.

Announced a few weeks ago, Obulis, Meridian4's physics-based hardcore casual game, will be available Mar. 19 on Steam and will cost $9.99.

AMD announced that it has shipped the 50 millionth ATI "Hollywood" graphics processor for Nintendo's Wii console. This figure is in line with the forecast that Nintendo made last year about shipping 50 million Wii consoles by spring 2009.

At yesterday's 2009 GAME British Academy Video Games Awards ceremony, where Fable II won the best Action and Adventure award, British TV celebrity Jonathan Ross prematurely revealed that Lionhead is working on the next installment in the Fable franchise. After the event, Ross updated his Twitter with, "Got asked to do voice in Fable 3 tonight," confirmed that it was legit, only to update hours later that he owed Peter Molyneux an apology for revealing something that wasn't announced yet.

MLB2K9 captures the essence of baseball down to the most minute, player- specific details including batting stances, pitching windups and signature swings. Gameplay enhancements in pitching, batting, fielding and base running promise to be user-friendly and enjoyable for rookies or veterans. New commentary and presentation provide the icing to this ultimate baseball experience.

Creating the ultimate competitive go-anywhere racing experience, Fuel will have players competing across wildly different terrain and executing spectacular death-defying stunts as they race dozens of varied two and four-wheeled rides and explore this epic world on an unprecedented scale.

Using two wiimotes, 505 Games' We Rock: Drum King is a brand new rhythm-action game, which sees you becoming the drummer in a band that’s on the road to global stardom.

In UT3 you assume the role of a futuristic warrior engaged in contests of intense shooting battles against skilled opponents, controlled by human contestants online or by AI, fought with the most powerful sci-fi weapons and vehicles. Last week's Unreal Tournament 3 free weekend and 40% off sale boosted simultaneous player numbers by 2000%, so Valve decided to extend the 40% off sale through Sunday, March 22, as well as an encore of the Free Weekend beginning this Friday.

Splash Damage announced that it has recruited Killzone 2 Lead Level Designer Neil Alphonso, who will now be in charge of its team of Level Designers and will direct their efforts for our new (and still unannounced) title with Bethesda Softworks. Earlier Splash also snagged Lionhead's lead designer on Fable II Richard Ham for the same project.

Net revenue for Q1 was $256.8 million, compared to last year's $240.4 million, driven by Grand Theft Auto IV, Carnival Games, NBA 2K9 and Midnight Club: Los Angeles. Net loss, however, rose from last year's $38 million to $50.4 million, due to higher marketing, legal, and research and development expenses. So far, GTA IV has sold 13 million units, while the next installment in the X360-exclusive DLC is expected before Oct. 31, 2009.

Hothead Games announced the appointment of former Radical Entertainment president and CEO Ian Wilkinson as the company's new president and CEO.

EA Sports Grand Slam Tennis puts the racket in the palm of your hand and offers the deepest tennis experience ever. As the home to all four Grand Slams, and exclusive to Wimbledon, you can take your customized created player on a quest to win the four slams in Grand Slam career mode.

Yu-Gi-Oh! 5D's Wheelie Breakers introduces players to a fast-paced twist on a racing game. Yusei and Jack duel in a new motor sport called "Wheelie Breakers" that combines card dueling with duel wheel racing.

Players use their Xorb ball to navigate through treacherous maze-like tracks and compete for the fastest time. Compatible with the Wii balance board!

With an extensive range of features Runes of Magic prepares to redefine the standard of free-to-play MMO games. Even at the beginning Runes of Magic conveys its absorbing story in over 600 quests embedded in an atmospheric world.

Scifi and fantasy meld in this long-awaited continuation of the franchise from developer tri-Ace Inc. The refined gameplay features team-oriented combat, while improving upon the innovative real-time battle system that has become a trademark of the series.

Little League World Series Baseball 2009 is a natural progression for the series, offering Little Leaguers and their families more features and refined, accessible gameplay. Players will have the chance to become a LLWSB Champion, or play with up to three other friends in a variety of exhibition modes.

In East India Company, players will enjoy building the world's most powerful trading empire and engaging in fierce battles in both single-player and multiplayer modes, all within a breathtaking cinematic environment.

Equipped with a variety of unique weapons and gadgets, players will hunt, fight and capture a wide range of supernatural villains in a funny and frightening battle to save New York City from its latest paranormal plague.

Theatre of War 2 is a 3D RTS that covers events of 1943, the operations in Tunisia. Players will have the option to lead the German Afrika Korps of Rommel, supported by Italian military contingent, in their last full-scale attack or be at the head of the opposing English and American armies.

An advertisement included in the Blu-ray edition of Star Trek Season One mentions a new game in the popular sci-fi series. Developed by Naked Sky Entertainment, which is known for Roboblitz, Star Trek D-A-C is currently scheduled for May 2009, possibly to coincide with the new Star Trek movie release, but no further details were included.

MLB2K9 captures the essence of baseball down to the most minute, player- specific details including batting stances, pitching windups and signature swings. Gameplay enhancements in pitching, batting, fielding and base running promise to be user-friendly and enjoyable for rookies or veterans.

Set across 6 classic American horror movie inspired levels, Burn Zombie Burn is a 3rd person shoot-em-up in the classic coin-op tradition featuring next-gen game play mechanics, delivering humor and bloody zombie violence in copious amounts!

SouthPeak Interactive joined the membership ranks of the Entertainment Software Association (ESA), the trade association for U.S. computer and video game publishers, the first new member of 2009.

At the Game-Based Learning conference Slitherine introduce Horrible Histories: Ruthless Romans, the videogame adaptation of the bestselling book series Horrible Histories, written by Terry Deary and illustrated by Martin Brown.