When the game is on the line and the ball is in your hands, what will you do? Will you penetrate, drive the lane and rise above the rim for a monster dunk, or find an opening on the perimeter and sink a game-winning three? Take control of the game with a full arsenal to win the 1-on-1 match-up from every spot on the floor with NBA Live 08.

EA and FIBA announced a multi-year licensing agreement that will bring 8 international teams, including 2006 World Championship winners Spain, runners up Greece and USA, as well as France, Germany, Italy, Argentina and China, to a videogame for the first time ever

When the game is on the line and the ball is in your hands, what will you do? Will you penetrate, drive the lane and rise above the rim for a monster dunk, or find an opening on the perimeter and sink a game-winning three? Take control of the game with a full arsenal to win the 1-on-1 match-up from every spot on the floor with NBA Live 08.

When the game is on the line and the ball is in your hands, what will you do? Will you penetrate, drive the lane and rise above the rim for a monster dunk, or find an opening on the perimeter and sink a game-winning three? Take control of the game with a full arsenal to win the one-on-one match-up from every spot on the floor with NBA Live 08.

Electronic Arts is back again with another installment in their long running basketball franchise, this year with Washington Wizards All-Star Gilbert Arenas on the cover athlete EA SPORTS NBA Live 08.

Electronic Arts is back again with another installment in their long running basketball franchise, this year with Washington Wizards All-Star Gilbert Arenas on the cover athlete EA SPORTS NBA Live 08.

Electronic Arts announced today that Washington Wizards All-Star Gilbert Arenas will be the cover athlete and spokesman of EA SPORTS NBA Live 08. NBA legend Kiki Vandeweghe tells us more about different players' Go-to moves ..

Electronic Arts announced today that Washington Wizards All-Star Gilbert Arenas will be the cover athlete and spokesman of EA SPORTS NBA Live 08.

Electronic Arts announced today that Washington Wizards All-Star Gilbert Arenas will be the cover athlete and spokesman of EA SPORTS NBA Live 08.

Electronic Arts announced today that Washington Wizards All-Star Gilbert Arenas will be the cover athlete and spokesman of EA SPORTS NBA Live 08.

Two additional games will become available this Xbox LIVE Arcade Wednesday: Eets: Chowdown, mixing 2D puzzle game elements with a surreal sense of humor, and Pinball FX, combining the arcade thrills of traditional pinball with enhanced gameplay and exciting, innovative features not found in any other pinball game.

EA has released a 509mb NBA Street Homecourt demo on Xbox Live, although only for Gold members for now, allowing you to check out the new Trick Remixer and Flight Control systems, and play the Denver Nuggets (with Carmelo Anthony) vs. the Detroit Pistons (with Rip Hamilton) at Venice Beach.

Pull off moves only the pros perform as you replicate the styles of your favorite NBA players. Elevate to the rim for an electrifying dunk and bring the crowd to its feet, or look to your superstars to shift momentum with the game on the line.

Exclusive to the Xbox 360 and PS3, gamers who purchase Reebok's new S. Carter Basketball IV shoe at Champs Sports will receive a special code to unlock Jay-Z's character for use in NBA Live 07, marking the music icon's first foray into the gaming world.

Last year's Shot Stick returns with more responsive controls and new mechanics to master. NBA 2K7 combines graphics, including new sweat technology details and animating hair, with a revamped post game, and hundreds of new shooting, passing, and dribbling animations. A 1Gig demo allowing you to play a game between Miami Heat and Dallas is now available on Xbox Live Marketplace.

Pull off moves only the pros perform as you replicate the styles of your favorite NBA players. Elevate to the rim for an electrifying dunk and bring the crowd to its feet, or look to your superstars to shift momentum with the game on the line.

Pull off moves only the pros perform as you replicate the styles of your favorite NBA players. Elevate to the rim for an electrifying dunk and bring the crowd to its feet, or look to your superstars to shift momentum with the game on the line.

Pull off moves only the pros perform as you replicate the styles of your favorite NBA players. Elevate to the rim for an electrifying dunk and bring the crowd to its feet, or look to your superstars to shift momentum with the game on the line.

Pull off moves only the pros perform as you replicate the styles of your favorite NBA players. Elevate to the rim for an electrifying dunk and bring the crowd to its feet, or look to your superstars to shift momentum with the game on the line.

Pull off moves only the pros perform as you replicate the styles of your favorite NBA players. Elevate to the rim for an electrifying dunk and bring the crowd to its feet, or look to your superstars to shift momentum with the game on the line.

Pull off moves only the pros perform as you replicate the styles of your favorite NBA players. Elevate to the rim for an electrifying dunk and bring the crowd to its feet, or look to your superstars to shift momentum with the game on the line.

Pull off moves only the pros perform as you replicate the styles of your favorite NBA players. Elevate to the rim for an electrifying dunk and bring the crowd to its feet, or look to your superstars to shift momentum with the game on the line.

Pull off moves only the pros perform as you replicate the styles of your favorite NBA players. Elevate to the rim for an electrifying dunk and bring the crowd to its feet, or look to your superstars to shift momentum with the game on the line.

Pull off moves only the pros perform as you replicate the styles of your favorite NBA players. Elevate to the rim for an electrifying dunk and bring the crowd to its feet, or look to your superstars to shift momentum with the game on the line.

EA announced today that Tracy McGrady has been selected the new face of NBA LIVE 07. NBA LIVE 07 features Total Freestyle Control, giving you more control over athletes than ever before, a new AI system that is both intuitive and intelligent, combined with advancements to features like All-Star Weekend and Dynasty Mode.